Current Openings at SIPL

As a Digital Marketing Executive, you will be responsible for handling a team with building funnels to drive traffic to websites and products in different niches. and provide the solutions to lower down the costs of visitor’s acquisition, content marketing and outreach campaign management.

Responsibilities and Deliverables:

• Plan and execute all digital marketing, including SEM, marketing database, email, social media and display advertising campaigns.
• Design, build and maintain our social media presence through different channels.
• Measure and report performance of all digital marketing campaigns,and assess against goals (ROI and KPIs).
• Brainstorm new and creative growth strategies for digital promotion and marketing.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate.
• Good experience in the Skills like: Google AdWords, PPC, Facebook, Facebook Ads Manager, Business Analysis, Business Profitability, Microsoft Excel, Digital Strategy etc.
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.
• Experience in optimizing landing pages and user funnels
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, Web Trends)
• Working knowledge of HTML, CSS, and JavaScript, WordPress development.
• Up to date with the latest trends and best practices in online marketing and measurement.

Requirements Skills Required:

• Marketing Strategy Ideation and implementation
• Website Management Content strategy and marketing Outreach content and campaign management ORM management SEO
• Team management SMO Team management Sales funnel management Client outreach management
• Team building, mentoring and management Partnership Campaigns management Digital Marketing
• Tools Required- Google Tag manager Google Analytics Google Webmaster tools Google My business Bing Webmaster Tools
• Candidates should be creative and have excellent communication skills.
•  Certification in digital Marketing will be an added advantage.

Department: Marketing & Communication